by Melodie Krieger | Nov 25, 2022 | General Musings
By Melodie Krieger Have you ever been interested in something and suddenly you’re seeing it everywhere? Maybe you’ve been researching silver sedans, and the next thing you know, silver sedans seem to be the most popular car on the road. So, is the Universe sending you...
by Amanda Wilson | Nov 4, 2022 | Online Marketing
This is how delighted your customers should be to get an email from you. When was the last time you emailed your customers? Hopefully it was within the last month or two. If not, then maybe it’s time to review your communications strategy! Regular email communication...
by 35ffAMU4LhRpLMqa | Oct 24, 2022 | Online Marketing
Social validation is important. It used to be that when we wanted a recommendation for a product or service, you’d ask a friend. These days we can solicit a flurry of suggestions from the ol’ social media hive mind in no time flat. A quick question will get you a...
by Amanda Wilson | Jul 28, 2022 | Online Marketing
Email marketing is one of the most effective ways to keep in touch with potential and current customers and build a relationship. While social media algorithms dictate what tiny percentage of your audience will see your posts, email directly targets the people...
by Amanda Wilson | Jul 12, 2022 | General Musings
Have you ever fallen in love with a brand because of an ad? I have. My favorite of all time is the ‘Stop the Car’ IKEA commercial. You know the one. Second fave has to be Justin Bieber’s Tim Hortons cold brew commercial (“I’m glad you said it first.”). To me, those...