How to leverage influencer marketing in your strategy Some of the most effective advertising is achieved through word-of-mouth recommendations, which is why influencer marketing has grown so much in the last few years. Social media and YouTube have democratized...
In the last few months, AI-generated art, selfies, and stories have been storming our feeds as access has become readily available through open-source software. And while Artificial Intelligence has been around for a long time, a new world of opportunity seems to have...
Digital marketing has grown in leaps and bounds over the last couple years as businesses moved online to stay afloat during restrictive times. Now, as we enter 2023 and more companies have grown comfortable with cultivating their online presence, businesses are...
Recently an old Reddit query resurfaced where a user asked the internet: “Am I not adult enough to be comfortable with the “thumbs up” emoji reaction?” The responses exposed a generational divide when it came to giving the thumb, particularly in the...
This is how delighted your customers should be to get an email from you. When was the last time you emailed your customers? Hopefully it was within the last month or two. If not, then maybe it’s time to review your communications strategy! Regular email communication...
Social validation is important. It used to be that when we wanted a recommendation for a product or service, you’d ask a friend. These days we can solicit a flurry of suggestions from the ol’ social media hive mind in no time flat. A quick question will get you a...
