Keeping it Current

Keeping it Current

Leveraging Consumer Behaviour Trends for Increased Sales  You know your business success depends on forming meaningful connections with your customers, effectively meeting their needs, and standing apart from your competition by being authentically you.  And,...
Digital Marketing Trends in 2023

Digital Marketing Trends in 2023

Digital marketing has grown in leaps and bounds over the last couple years as businesses moved online to stay afloat during restrictive times. Now, as we enter 2023 and more companies have grown comfortable with cultivating their online presence, businesses are...
Gen Z gives Thumbs Up a Thumbs Down

Gen Z gives Thumbs Up a Thumbs Down

Recently an old Reddit query resurfaced where a user asked the internet: “Am I not adult enough to be comfortable with the “thumbs up” emoji reaction?” The responses exposed a generational divide when it came to giving the thumb, particularly in the...