by 35ffAMU4LhRpLMqa | Oct 24, 2022 | Online Marketing
Social validation is important. It used to be that when we wanted a recommendation for a product or service, you’d ask a friend. These days we can solicit a flurry of suggestions from the ol’ social media hive mind in no time flat. A quick question will get you a...
by Melodie Krieger | Oct 17, 2022 | Online Marketing
Don’t let this photo fool you, Shane Birley is rarely perplexed by an IT challenge for long. Back in 1980 when everyone else was begging their parents for Atari’s, Shane Birley was already taking apart and reassembling his first computer. Like a duck to water,...
by Amanda Wilson | Aug 3, 2022 | Brand Building, Online Marketing
An active social media presence can be extraordinarily helpful for boosting your business. It’s easily the most effective way to expand your reach, inspire new interest, and form a connection with your people. We liken it to having a conversation with your prospective...
by Amanda Wilson | Jul 28, 2022 | Online Marketing
Email marketing is one of the most effective ways to keep in touch with potential and current customers and build a relationship. While social media algorithms dictate what tiny percentage of your audience will see your posts, email directly targets the people...
by Amanda Wilson | Jun 30, 2022 | Online Marketing
Learn from your competition when crafting your SEO strategy “What’s their SEO secret?” It’s a thought that crosses many a business owner’s mind when they see their competition dominating the top search results on Google. SEO can feel frustrating when...
by Amanda Wilson | May 5, 2022 | Online Marketing
What, really, is SEO? And how do you write for a search engine while remaining human? Whether you’ve got a website, blog, or are running online ads, search engine optimization is a term you’ve likely heard countless times before. For some, the thought of optimizing...