by Amanda Wilson | May 12, 2026 | Brand Building, Marketing Strategy, Online Marketing
Why AI Might Be Skipping Over Your Business Here’s a weird thought. Someone asks ChatGPT for the best business in your industry… and your company doesn’t come up. At all. Not because your work isn’t good.Not because your customers don’t love you.But because AI...
by Amanda Wilson | Mar 25, 2025 | Brand Building
If you’re a small business owner, you’ve probably heard the phrase “data-driven storytelling” thrown around a lot. It sounds like something meant for big corporations with teams of analysts, but the truth is small businesses have more opportunities than ever to...
by Amanda Wilson | Sep 18, 2024 | Brand Building, Marketing Strategy
How Psychology and AI are Revolutionizing Marketing Marketing success isn’t just about creativity and clever copywriting — it’s about understanding your audience. How they think, feel, and make decisions. That’s what is exciting about the potential of...
by Amanda Wilson | Jan 24, 2024 | Brand Building, Marketing Strategy
You already know how important it is to keep a pulse on the latest marketing trends – otherwise you wouldn’t be here. Each year, new opportunities arise to reach your target audience, increase brand awareness, and grow your sales – but with so many changes and...
by Amanda Wilson | Aug 30, 2023 | Brand Building
Photographer Colin Smith, captured in action by Dean Kalyan. As a business owner, chances are you pour your heart and soul into every product, service, or event you offer. You know your business is special and how you showcase your brand matters. But even if you can...
by Melodie Krieger | Sep 16, 2022 | Brand Building
Mistakes happen – it’s part of what makes us human. And part of being a business owner is understanding that no matter how on top of your game you are, someday you will encounter an unsatisfied customer who will leave a negative review. The good news is a little...